Main Street Marshfield joins with other Main Street programs around the
country to enchance community identity and heritage, foster a downtown center
of activity and ensure economic stability.
Main Street Marshfield, Inc. was founded in the spring of 1990 by a group
of about 40 local business people, professionals and city officials. As a
not-for-profit volunteer corporation, Main Street Marshfield is designed to
act as a catalyst for revitalizing the downtown area through concentrated
efforts of organization, promotion, design and economic restructuring.
ORGANIZING the efforts of those who work toward the goal of a revitalized
downtown and utilizing the many valuable resources of the community are
extremely important aspects of the revitalization process. These groups
include retailers, bankers, government officials, property owners, civic
groups, and concerned citizens.
PROMOTING downtown Marshfield as an exciting place with activity, lively
stores and quality products and services is crucial to building a unified image of the
central business district. Retail promotions, general advertising and special events
tell customers you can truly "Find it All!" in downtown Marshfield.
DESIGN improvements, encompassing all visual elements of the central
business disrtict, enhance the quality and unique historical features of our
downtown. Enhancements to buildings, signs, awnings, window displays, landscaping,
and pedestrian amenities are encouraged through financial incentives and design
assistance to encourage downtown improvements.
ECONOMIC RESTRUCTURING efforts seek effective ways to diversify an
already vibrant and expanding downtown economy. Periodic market surveys provide
benchmarks to identify retail gaps and develop strategies for business retention,
expansion and recruitment. Conversion of unused upper-story space into
apartments and offices and support for the competitive efforts of Main Street's
existing merchants provide a solid economic foundation.
Click here for Board Officers, Members & Staff
Feel free to contact us with questions and/or comments.